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"Conservation is a continually evolving business, and we have begun to realize that just wading into Africa and telling the local people that they mustn't do to their wild life what we've done to ours, and that we are there to make sure they don't, is an attitude that, to say the least, needs a little refining."
--Douglas Adams
The Salmon of Doubt
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Many environmentalists believe the discipline of economics is an enemy to the environment. After all, they argue, isn't that what got us into this mess in the first place? While it's certainly true that continued economic growth and increasing incomes are things we all think we should desire, we pay a price to achieve them. Most of us make choices every day about how we trade off consumption of goods against the environmental impacts that all consumption entails. You don't make those choices be-cause an economist told you to; you do it because it is your natural behavior. That is a key point in the role of economics in any environmental issue. Economics is a study of human behavior; it is not the cause of it.
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